Manifesto: a declaration of one’s beliefs, opinions, motives, and intentions

Be nice.

Showing emotion and personality in business is not a bad thing.

Your core values are your core values are your core values. Never apologize for those.

Be present. Look up from your phone.

Cursive is not a lost art.

Wearing flats is totally ok.

Building relationships is the foundation for everything: business, life, romance.

Be silly.

What other people think of you is none of your business.

Go ahead, eat the fried pickles.

I'd like to say gardening is calming and a nice retreat...

Be genuine.


Know what you're good at, know what you're not good at.

Partner with people who complement your skills.

Dress for the occasion. If you're not sure, always overdress.

Be flexible.

Great design is incredibly valuable.

There is power in the written word.

A picture is worth a thousand words. Or more. Lots more.

Decide what you want before you open the refrigerator.

Remember names.

Blast the music.

Make eye contact.

Be humble.

Smile. A lot.

Accept all invitations.