Campaign Marketing Package

Designed to help you fill your social media content library and calendar with seasonal, trending and storyline-related content!

*Scroll down for definitions of what’s included and examples

What Types of Images to Expect from This Package:

*SET & PRODUCT STYLING

“Level 1 Styling” = In-stock backdrop; in-stock surface; various angles and lighting; in-environment or in-studio or a combination of both; plus expenses (perishables, custom props)

“Level 2 Styling” = In-stock backdrop; in-stock surface; in-stock props; various angles and lighting; in-environment or in-studio or a combination of both; plus expenses (perishables, custom props)

”Level 3 Styling” = One set; in-stock backdrop; in-stock surface; in-stock props; various angles and lighting; in-environment or in-studio or a combination of both; plus expenses (perishables, custom props)

GLOSSARY

• “Curated by Photographer” = Photographer has creative control with lighting, props, styling, angles, location at photographer’s discretion based on brand guidelines/mood boards

• “Shot List” = a defined list of images needed from the package; Photographer and Client will collaborate together

• “Social Media Usage License” = the images may be used for organic posting on proprietary social media channels ONLY with no limit on duration; does not include advertising or any other marketing channel

• “Broader Usage License” = other digital and print usage licenses, often including email marketing, website, social media, printed marketing materials, etc. This is outlined in the SOW. Additional usage licenses are always available for purchase.

• “Available, natural, environmental light - professional lighting at photographer’s discretion” = All lighting decisions are at the Photographer’s discretion. If you would like custom photography produced in-studio with a higher production value, please contact me! This is a very different type of shoot.

• “Clean Editing” = Contrast, color correction, large blemish removal, straighten, crop

• “Professional Retouching” = Detailed post-production retouching, including all clean editing plus blemish removal, compositing and other retouching

• “Human Element” = talent included in the shoot, no identifying features (hands, arms, shoulders, feet). If you envision your shoot with faces, talent will need to be hired and model releases signed.

• “Lifestyle” or “Beauty Photo Shoot” = separate project required; usually these shoots are high production, in-studio shoots, with professional lighting, reflection management, detailed retouching and perfectly executed against the Client’s mood board/creative direction. They usually include broader usage licenses. These are not quick fire photo shoots designed for social media content, although the images may be used on social media.

• “Expenses” = sourced props/backdrops/surfaces, perishables, any other out of pocket expense required to produce the content

• “On Location” = 20 miles from 97501 included; 20 miles from 94559 add $300 travel fee

OTHER THINGS TO NOTE

• These Content Marketing Packages are designed for social media content. They are an alternative way to continue to build your asset library and have fresh content!

• Ship your product(s) to Untapped Media: remember, the best of the best! If you need your product returned, include a return shipping label.

• If you would like to use the images for other placements, additional usage licenses are available for purchase.

• All Packages require a Statement of Work (SOW) and signed Agreement to begin work. All terms, usage and conditions are outlined in the SOW and Agreement.

• Custom projects are always available!