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NITTY GRITTY

As marketers, we need a never-ending flow of fresh content for all marketing and sales channels. We understand the constant need for content and that sometimes the in-house team could use some support.

POST-PRODUCTION & RETOUCHING DEFINITIONS

Clean Editing: Social Media Photography, Events

  • Color correction/grading, contrast, cropping; large blemishes removed

  • Social Media-Only Photography Packages with and without glass products are shot with unmodified, available light

  • Additional post production is available for a fee

Heavy Post-Production: Hero Images, Knockouts, Beauty Shots, People, Places/Spaces, Glass/Reflective Products

  • Starts with a round of clean editing for proofs

  • Color correction/grading, levels, lighting, cropping, dust & spot clean up, blemish corrections, compositing, perspective work, reflection management, cloning and all other heavy post production per photographer’s standards

  • Glass/reflective products always need a bit of extra editing due to reflections and dust

USAGE RIGHTS / LICENSING

How do we differ with Usage Rights/Licensing?
There is no limit to placement in these categories or duration of use, i.e. we will not come knocking in a year from now and ask you to re-up the license.

If you decide down the road to use the image outside of the uses listed below, contact us and we will draft up a new license agreement and share pricing.

Hero Image LICENSE

Hero Images are the priority shots from each lifestyle and beauty photo shoot. These are listed in the master shot list and are the shots we focus on as a team to make sure we get right. We create our mood boards, creative briefs, call sheets and shoot day schedules around these images.

Applies to:

  • Bottle Shot Knockouts

  • Product Knockouts

  • Beauty Shots (all tiers)

  • Lifestyle Shoots

Licensing

  • Social Media

  • Email Marketing

  • Website

  • Social Media Advertising

  • Printed Marketing Materials

  • Digital Marketing Materials

  • E-Commerce

Usage Details

  • Editorial: Credit required: © Megan Steffen, Untapped Media Inc.

  • No limit on timing/duration

  • License is not transferable

  • Additional usage rights available with separate license agreement and fee

    • Global Print and Digital Advertising

    • Billboard & Mobile Billboard

  • Copyright retained by Untapped Media Inc.

SOCIAL MEDIA Image LICENSE

We have social media-only packages that help fill your asset library and the constant need for social media publishing. In addition, B-Roll Images are the extras from lifestyle shoots - these are the shots we try to grab while the set is in place when the Hero Images have been shot. These are usually different angles and compositions so you have more to work with for social media.

Applies to:

  • Social Media Packages (Snap Package & Paparazzi Package)

  • Bonus shots from a lifestyle shoot; shot & delivered at the discretion of Untapped Media Inc.

Licensing

  • Social Media

  • Email Marketing

Usage Details

  • Editorial: Credit required: © Megan Steffen, Untapped Media Inc.

  • No limit on timing/duration

  • License is not transferable

  • Additional usage rights available with separate license agreement and fee

    • Website

    • Social Media Advertising

    • Printed Marketing Materials

    • Digital Marketing Materials

    • E-Commerce

    • Global Print and Digital Advertising

    • Billboard & Mobile Billboard

  • Copyright retained by Untapped Media Inc.